38 Methods (From 38 Experts) To Help Your Business Survive & Prosper In A Recession – METHOD #4

Posted: March 23, 2009 in Uncategorized

The 38 tips you’re about to see are contained in my two e-manuals called, “How Your Business Can Survive And Prosper In A Recession.”

NOTE: I interviewed 38 top experts in business, sales & marketing. Each expert revealed the common mistakes most businesses make, 5-10 methods that they’d use to survive and prosper in a recession, and money-making opportunities available to business owners during this time.

You are about to see just ONE method from each of their interviews. If you would like to see more, then you can go to the site and check out a free preview of two of the interviews or grab both e-manuals for one low price.

Now here is your fourth tip…

“Offer prospective customers a free sample. From a test-drive in a new Mercedes to a food sample on a Saturday at the grocery store, offering a free sample is one of the least expensive and most effective ways to get a new customer.

“When I convinced a business-to-business travel agency to offer free samples of its services to CEOs, it added $5 million in annual, recurring revenues.

“Ask yourself this question: What can you do that you’re not already doing to help customers experience the value of what you offer before they commit to buy?”

David Garfinkel is the author of , “Advertising Headlines That Make You Rich” & Founder, World Copywriting Institute. He is frequently sought out by the media for his expertise on marketing, and has been featured in The Wall Street Journal, USA Today, Fast Company, Home Office Computing and dozens of other newspapers, magazines and trade journals throughout the U.S.


  • What are some ways you’ve seen this method used effectively?
  • What ways can you or others apply this today?

    Post your comments, ideas & suggestions below!

34 MORE methods are still on the way! The next one will be tomorrow at 8am PST. Sign-up at top by email or RSS feed, so you won’t miss them.

*Following me on Twitter @scottaughtmon to get reminders when the posts go live.

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