2 More Testimonials About My 1-Hour FREE Business Consultation…

My latest testimonial on my free 1-hour consultation…

“Scott spent one hour on the phone with our team, and I can honestly say that it was eye opening. Within one hour, Scott opened our eyes to new ways of gaining untapped revenue, shared some highly creative, practical, and low cost forms of marketing that we had never even heard of before, and gave us incredible free resources we never knew existed. We are so excited to begin implementing what we learned in one hour on the phone with Scott.

“I thought I was fairly savvy when it came to creative marketing, but I was blown away by how much new info Scott had in such a short amount of time. The one hour I spent on the phone with Scott was one of the most beneficial hours I’ve ever spent building my business, you can’t beat it.”
Jason Calhoun
>Jadanica Productions

Here’s another…

“My experience with Scott’s guidance has been truly enlightening. I came to him with a stalled out marketing strategy that was getting me nowhere. Instead of giving me some useless, canned advice that anyone can find plastered all over the internet, he started me out with a comprehensive list of pre-consultation questions. After taking the time to study all the facets of my unique situation, he followed up with what I can only describe as a tidal wave session.

“I learned more in that one hour about the boundless possibilities of effective marketing strategies and tactics than I have learned from an hour of trying to glean knowledge from any other source. By the end of the session, I had an tangible action plan and plenty of momentum to boot. Thanks, Scott!!”
David Brewer
www.epicoustics.com

If you’d like a FREE 1-hour consultation, then call my Google Voice number and leave your name, number and email address (please spell out your email).   Just call (650) 539-5242.

NOTE: You will need to be willing to answer a 25 or so question “Pre-Consultation” questionaire by email before our call.  This will allow me to maximize our time and help me to see the areas I can help you the most.

When you leave your info on my GV#, I will email you with more details.

Now Is The Time To Fix The Future…

I’m rereading Jim Rohn’s book “The Five Major Pieces to the Life Puzzle” and I came across this quote that really hit me.  Here it is…

“If we are not satisfied with what we have achieved at this point in our lives, now is the time to fix the future.  Unless we change how we are right now, what we have will always be about the same. The same seed sown by the same sower will inevitably produce the same harvest.”

-Jim Rohn, highly respected business and personal development expert

This is true in a recession or out so think on this truth as you begin your day today!

Questions That Demand Answers – Recession Or No Recession

I’ve been thinking more and more about this and I’ve decided that every business needs to ask certain questions if they are going to succeed in business – whether we’re in a recession or not.

Here are some of those important questions…

Do you know who your customers are?

Beyond their names, WHO are they?
What do they like?  What do they hate?  What do they love?  What do they fear?

And the 3 most important questions I think you need to know about customers

1. Why did they buy from you?
2. What else do they want from you?
3. How much are they willing to pay?

You might THINK you know the answers to these questions, but knowing the real answers could surprise you and give your business clues to succeed at a new level.

Do you know who your prospects are?

Who are the people that you’ve been trying to sell to? WHO are they?
What do they like?  What do they hate?  What do they love?  What do they fear?

Do they match the people you have already sold to?  If not, find more people like the ones who already have bought from you.  You’ve proven you can reach those types of people!  :)

And the three most important questions I think you need to know about prospects

1. Why HAVEN’T they bought from you?
2. What do they want from you?
3. What are they willing to pay?

You might be able to GUESS who they are and why they haven’t bought from you, but the real reasons could cause you to go from barely making sales to regularly making sales!

And what’s the best way to find answers to all of these questions?

ASK them!

38 Methods (From 38 Experts) To Help Your Business Survive & Prosper In A Recession – METHOD #3

The 38 tips you’re about to see are contained in my two e-manuals called, “How Your Business Can Survive And Prosper In A Recession.”

NOTE: I interviewed 38 top experts in business, sales & marketing. Each expert revealed the common mistakes most businesses make, 5-10 methods that they’d use to survive and prosper in a recession, and money-making opportunities available to business owners during this time.

You are about to see just ONE method from each of their interviews. If you would like to see more, then you can go to the site and check out a free preview of two of the interviews or grab both e-manuals for one low price.

Now here is your third tip…

Remember: first, last and always, you are in the I.T.C.H. business.

You scratch enough people’s ITCH, and they will beat a path to your door. I.T.C.H. stands for Information, Transportation, Communication and Help.

Provide useful information. Help transport people from where they are to where they want to be. Communicate often and with value. Help people get more of what they want, and less of what they don’t want.

Do these things and you will always be sought after.

—————-
Mitch Axelrod  is the founder of Axelrod & Associates, a West Orange, New Jersey sales and marketing consulting firm, and Axelrod Learning, a publisher of entrepreneurial and life skills training, workshops & materials.

  • What are some ways you’ve seen this method used effectively?
  • What ways can you or others apply this today?

    Post your comments, ideas & suggestions below!

35 MORE methods are still on the way!  The next one will be Monday at 8am PST. Sign-up at top by email or RSS feed, so you won’t miss them.

*Following me on Twitter @scottaughtmon to get reminders when the posts go live.

Tweet these tips to your friends!

38 Methods (From 38 Experts) To Help Your Business Survive & Prosper In A Recession – METHOD #1

The 38 tips you’re about to see are contained in my two e-manuals called, “How Your Business Can Survive And Prosper In A Recession.”

NOTE:  I interviewed 38 top experts in business, sales & marketing.  Each expert revealed the common mistakes most businesses make, 5-10 methods that they’d use to survive and prosper in a recession, and money-making opportunities available to business owners during this time.

You are about to see just ONE method from each of their interviews. If you would like to see more, then you can go to the site and check out a free preview of two of the interviews or grab both e-manuals for one low price.

Now here is your FIRST tip…

(From Volume 1  – Markus Allen)

1. Focus … focus … focus.

The biggest benefit of focusing is the status you gain almost instantly. Since I just help people grow their businesses with postcard advertising, I’m an expert on the subject.  I have a huge advantage over my competition because I appear to have all the answers (I don’t have 100% of the answers, but shhh … let’s keep that one between you and me).

“I know a local guy who’s the expert on custom building race bikes for tri-athletes. He charges $1,000 for an hour’s consultation PLUS the cost of the bike. That’s all he does. And he’s always booked.

“He’s laser-focused on one niche. Don’t ask him about your cousin’s Huffy – he has no clue. But stand in line if you’re looking to win the Iron man competition in Hawaii this year because this guy will craft a bike to give you the edge.

Most struggling companies think they have to expand their line of products and services when times get tough. When times got tough for me, I focused on what I do best, and now my business is growing faster than I ever dreamed.

—————
About Markus:

Markus is the former publisher of “The $10,000 Marketing Tip of the Day” which was a daily e-mail newsletter offering tips, ideas, and strategies guaranteed to generate $10,000 in new business in 7 weeks (or less).

  • What are some ways you’ve seen this method used effectively?
  • What ways can you or others apply this today?

    Post your comments, ideas & suggestions below!

Success Secrets From 1-800Flowers.com Founder

FoxBusiness.com has an article you need to check out from Geoff Williams (from Entrepreneur.com).  The article is called, “The Seeds Of Success

It contains an interview with Jim McCann, founder of 1-800Flowers.com where he reveals what he learned since opening his first flower store in New York City in 1976.   The first store was a little shop called Flora Plenty, and the funny this is that McCann didn’t even have a 1-800 number back then!

In the interview, Jim McCann has some interesting advice for business owners.

Here’s one of the things he says…

“Fire yourself right away, so you can hire people and focus on doing the things that you can do,” McCann says. When he opened his flower shop, he was running a nonprofit for at-risk teenage boys, and he decided that he and his family would be better off financially if he kept his day job. So he hired someone to work at the store during the work days, and then from 9 p.m. to midnight, and during the weekends, he spent his time at Flora Plenty.”

He later says this…

“Too often, you see entrepreneurs get hung up on doing the best job that they can, instead of creating an environment where their employees can do better,” McCann says. “It was an accidental lesson.”

A recession might not be a time where you can afford to bring on new employees, but it’s definitely a time where you need to be able to focus on spending as much time as possible doing what you’re the best at.  And it’s the time where you want to let your employees do the things that they’re best at so you can achieve the greatest results.

Jim has some other cool advice in Geoff’s article.  You should take a minute and go read it for yourself.

Go read the full article here!